Category: Advertising

Facebook Ads in 2025 can feel like a maze for beginners, especially in Nigeria where everyone’s trying to make a quick buck online. You’ve probably seen those loud posts on X or WhatsApp groups promising “₦500,000 in sales with just ₦5,000 ad spend!” Let’s be real: it’s not that simple…

Writing an advertorial headline that grabs attention and brings in sales is like setting the perfect jollof rice on the table. It has to look good, smell great, and make people want to dig in. In Nigeria, where hustle is life, your headline needs to connect with people’s everyday struggles…

Let’s be honest. Running Facebook ads in Nigeria can be very frustrating. You boost a post with hope, spend ₦5k or ₦10k, and still, nobody buys. Maybe you get likes, maybe some shares, maybe even a few “How much?” comments. But when it comes to actual results like money, sales,…

Let’s be honest. Most people don’t like clicking through a bunch of pages just to understand what you offer. They want the full gist fast, clear, and right there on one page. That’s exactly what a one-page website gives. Whether you’re promoting a product, collecting leads, or showing off your…

Have you ever felt like you almost had a sale, but then the customer just vanished? I have been there too. It can feel like you are chasing ghosts. But with the right steps you can bring those people back and turn “maybe later” into “yes please.” I want to…